Kill It with Social Media: How eBay, Amazon, & Etsy Sellers Are Exploding Their Business with Facebook, Twitter, & Pinterest, by Nick Vulich
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Kill It with Social Media: How eBay, Amazon, & Etsy Sellers Are Exploding Their Business with Facebook, Twitter, & Pinterest, by Nick Vulich
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How important is social media to success selling on eBay and Amazon? That's a loaded questions. It's sort of like asking, are you a glass is half full, or a glass is half empty type of person. If you're a glass is half full type, you're going to scream "Damn right! You have to be on social media, because--that's where the people are." If you're a glass is half empty type you're going to whine and moan "what's the point? I'm selling my stuff on eBay, not on Facebook and Twitter." You probably see where I'm going with this. Online sellers are divided on the need for social media, its uses, and its outcomes. Some sellers will tell you they couldn't have gotten where they are without it, others will say "Why bother!" or "Hey! I tried it, and it didn't make any diff. My sales stayed the same." I'm going to try not to take sides here. My goal is to give you the information you need to implement social media in your eBay business should you choose to do so. My primary focus is going to be on Facebook, Twitter, and Pinterest because they are the three powerhouses behind social media today. Facebook and Twitter get more of the space, because they are the social media sites everybody goes to. Pinterest gets a bigger mention because it is the one seller's say actually works best. Does that mean you need to use all three? Or that you should focus exclusively on Pinterest because it's what works best for most sellers? No. It means you should start out slow. Pick one or two social media platforms and spend ten or fifteen minutes on them two or three days a week. A PEW University study on social media usage has one more relevant piece of information for savvy online marketers--over half of the people who visit social media sites are active on more than one site. For marketers the implication is clear, if you want to reach your primary customer base, you need to be active on several social media platforms. Using one social media platform isn't going to cut it. Think a minimum of two, maybe even three social media platforms if you want to reach your target audience effectively. When you are first getting started watch what other sellers in businesses similar to yours are doing on social media sites. Like some of their posts and start building your network. Make a few short posts. Put up a few pictures, or some short videos. Rinse and repeat. The key to success with social media is to post regularly, comment when someone likes or comments on one of your posts, and keep a conversation going with your followers. Over time you will develop a following of your own. And, one other tip, don't try to move too quickly, or fast track your way to success. There are a lot of places on and off of eBay where you can buy 500 or 1,000 likes. Don't be tempted. Phantom fans who don't comment on your posts, or like them, aren't going to do your business any good over the long haul. Remember, it's not a contest to see who can get the most followers. It's all about getting the most followers who will engage with you on a regular basis, and who will share your content with their friends and followers. That's how you build your business using social media. Give more than you get, share content your followers like, enjoy, and can use. If you do this, sales will follow. Grab your copy of Kill It With Social Media and discover how to ignite your online sales.
Kill It with Social Media: How eBay, Amazon, & Etsy Sellers Are Exploding Their Business with Facebook, Twitter, & Pinterest, by Nick Vulich- Amazon Sales Rank: #5425982 in Books
- Published on: 2015-03-04
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .30" w x 6.00" l, .41 pounds
- Binding: Paperback
- 120 pages
About the Author My books offer short easy to read solutions to your eCommerce problems. Most of them can be read in under an hour. The information can be used to help you sell more products on eBay and Amazon, services on Fiverr, or eBooks on Amazon and Kindle. Selling on line isn't a mystery. It doesn't even have to be difficult. It's really all about getting started. Many people I've talked with have this crazy fear about putting things up for sale on eBay and Amazon. They think they have to do this and do that; they worry they don't know enough about what they're doing to do it right; they wonder what they should sell; and they worry about whether they can even do it or not. That's where my books come in. They take you hand-in-hand and walk you through getting started selling on eBay, Amazon, and Fiverr. They show you how to market your Kindle book. My goal is to help you over the speed bumps, so you can be more successful from the get-go. What are you waiting for? ------------------------ Most of my books are available as audio books, so if you prefer to listen rather than read, be sure to check them out.
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Most helpful customer reviews
0 of 0 people found the following review helpful. Four Stars By Ana Torres Good book pros and con of social media.. it is all how you use it. And the user.
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